Since its launch in 2008, Trustly has grown to become one of the most preferred online payment methods today, and that includes online casino transactions. So much so that during the Sigma Expo 2019 in Malta, an event which had a record high of 15,000 attendees this year, Trustly was awarded Best Payment Provider of the Year! At the same event, a member of our team had the opportunity to chat with Josef Darmark, the Chief Product Officer at Trustly, who discussed the company's successes and continued expansion worldwide.
"Bank payments are undoubtedly an up-and-coming trend and we continue our expansion in both Europe and the U.S. There is a great interest in pay’n play - players do not need to register and they get instant payouts. Sweden is an important market to us and there is great growth both in Sweden and Finland. The increased demand of Trustly’s services is apparent also in other European countries such as Germany, Poland and the Netherlands", Darmark said.
According to Darmark, 2019 was a prosperous year for Trustly and the enthusiasm was obvious in our meeting:
"We have received great appreciation for our services and we are very thrilled! The increased numbers of regulated markets come with new challenges and demands and we adjust fully to each market’s regulation and compliance."
Trustly will continue to expand in 2020 and has just gone live in Germany. According to Darmark, things are moving a bit slowly as they are not that well known there yet, however they´re already seeing some good results. Trustly has also set its aim on other regulated markets such as Denmark, the UK and the Netherlands.
"The Dutch government has pushed back the launch of licensed operations to 2021 but, as well as in some other markets, there may be new requirements of online age verification and that gives us a great opportunity to deliver!"
Trustly is a Swedish fintech company that allows customers to effect online payments directly from their bank account in real time. To do this, the provider has partnered up with PayPal and TransferWise, and requires customers to share their banking credentials so that it can act on their behalf. The provider has several offices in Stockholm, Barcelona, London, Köln and Helsinki, and is responsible for processing over two million transactions on a monthly basis. Their services are available in 29 European countries and as we speak, they are expanding their payment services online and strengthening their position in European markets. In the summer of 2019, Trustly also made its entry on the U.S. market.
According to Darmark, being able to offer the customers instant payouts is a priceless feature which has a lot to do with building a good level of trust between players and online casinos.
"It means a lot to the players to be able to verify themselves without having to use usernames and passwords, and being able to get instant payouts should be as simple for the customers as handing over a bill. Using Trustly is really that simple! Having said that, there are always opportunities of development and we are constantly working on strengthening and bettering our instant payouts", Darmark said.
The fact that Trustly is expanding and offering a very efficient service is apparent as they have won several awards over the years, especially at iGaming events.
"We are both thrilled and proud, and to be honest, our trophies barely fit on my trophy shelf anymore", Darmark admitted with a big smile!
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